Is everyone ready for Monday? I don’t know if I am! This is the last week of intern year and on July 1st, I will officially begin my second year of residency!
This past weekend has been packed with fun activities because my dad and his girlfriend Linda are here visiting. We’ve been going on long walks, touring Mayo and other areas of Rochester, and grilling out great dinners since Friday.
Today, I want to share with you some of the things I learned at the Mayo Clinic Social Media Summit last week. I was fortunate enough to attend both days of this conference. The first day was Social Media Residency, and I blogged a little about that last week.
Here is the whole conference! I’m on the first set of stairs from the top, right under the chandelier.
To start, here is a great video from a local news channel, with information about the conference:
The Keynote speaker, Dr. Wendy Sue Swanson is incredible. You can check out her blog here.
During Social Media Residency, we had informative sessions on how to use Twitter, Facebook, Instagram, and how to blog. We had sessions with information about how to shoot the best video and how to engage physicians in social media. We also had some sessions with the Mayo legal team about what types of things we need to be careful of when we’re online. Basically, we are all very timid and hesitant to put things online because we don’t want to get in trouble, we are worried about HIPPA (patient privacy) and we don’t exactly know the rules.
The truth is, there aren’t too many rules for medical professionals online that differ from what we do offline. If it would compromise patient privacy in an elevator, you shouldn’t say it online. If you just behave as you normally would in the clinic, you should in general be safe online. Of course there are exceptions, but it felt good to hear the Mayo lawyers tell us we could post online and not worry about it as much 🙂
The following day was the Social Media Summit which involved lots of breakout sessions for us to talk with each other and share ideas. The goal of the conference was to have everyone leave with a project in place involving social media. For example, one of the leaders at my table wrote a little how-to booklet about Twitter to give to healthcare providers. That was her project. Another leader’s project last year was to get Mayo set up on Periscope and broadcast live from the conference (which we did!)
I didn’t leave the conference with a project for several reasons. For one, I don’t really know what I want to do! Part of me wants to get residents involved in social media, part of me wants to work more on my “pre-health” outreach stuff that I do on my Youtube channel, and part of me wants to just focus on residency and not do anything 🙂
But, even if I don’t do a specific project, the conference taught me so much and really opened my eyes to all the different applications of social media in healthcare. It was such a privilege to attend!
I hope you all have a great Monday! Do you have anything exciting planned for today?